What is AnswerScout?
AnswerScout checks whether AI assistants recommend your brand. You give it your brand, website and category, and every day it puts a set of buying questions (it calls them prompts) to up to five assistants: ChatGPT, Gemini, Claude, Grok and Perplexity, each with live web search switched on.
The answers become a visibility score from 0 to 100, built from how often you are mentioned, how you are described, where you appear in the answer and how consistent that is across assistants. It also lists the competitors named instead of you, the sources each assistant cites, and a ranked list of fixes, with Slack alerts and webhooks when your score drops or a rival overtakes you.
AnswerScout is a small, new product: its founder, Sidney Keith, launched it on 17 June 2026 and writes that it is built for founders, small teams and in-house marketers, not agencies.
How much does AnswerScout cost?
| Plan | Price | What you get |
|---|---|---|
| Starter | $39.99/month | 10 prompts, ChatGPT and Gemini, 2 competitors, 25 content audits a month |
| Growth | $119.99/month | 30 prompts, ChatGPT and Gemini, 3 competitors, 75 content audits a month |
| Growth & More | $239.99/month | 30 prompts, all 5 assistants, 3 competitors, 150 content audits a month |
| Pro | $399.99/month | 50 prompts, all 5 assistants, 5 competitors, 300 content audits a month |
5-day free trial, no card. Starter $39.99/month (10 prompts, ChatGPT and Gemini); Growth $119.99/month (30 prompts, ChatGPT and Gemini); Growth & More $239.99/month (30 prompts, all 5 assistants); Pro $399.99/month (50 prompts, all 5). Extra brands $19.99/month each, up to 5. Annual prices not published.
Is AnswerScout worth it?
A growing share of your buyers now ask ChatGPT for the best tool in your category before they ever search Google. You have no idea whether it names you, names a rival, or gets your pricing wrong, and checking by hand every week is tedious and unreliable.
AnswerScout does the asking for you. Each day it sends your list of buying questions to the assistants on your plan, records who gets mentioned and in what order, and rolls it into one score out of 100. Because the same question gets a different answer from one run to the next, it averages your score over recent runs, which makes the trend line more honest than any single day.
The catch: the plans are cut in an odd place. Starter at $39.99 a month and Growth at $119.99 both check only ChatGPT and Gemini; Claude, Grok and Perplexity arrive at $239.99. And 10 to 50 questions once a day is a small sample, a few dozen answers that can swing on one assistant's mood. The score tells you where you stand; the fixes it suggests are, in the founder's own word, basic.
Our take: think of it as a bathroom scale rather than a personal trainer. If all you need is a number your boss can watch move, Starter is fair value; if you want drafted pages and a heavier workload, AEO Action costs more but goes further.
Where it earns its place
The marketing lead at a 20-person B2B software company
Show the founders whether ChatGPT recommends us or our main rival
Load the ten questions buyers ask on sales calls into Starter at $39.99 a month and send the shareable report each Monday; the competitor list shows who gets named in your place.
A growth marketer at a direct-to-consumer brand
Get warned when a competitor overtakes us in AI answers
Point a webhook or Slack channel at AnswerScout; it posts when a run finishes, your score drops or a rival moves ahead, so a content fix can go out the same week.
A founder running two small product brands
Track both without paying for two accounts
Add the second brand for $19.99 a month on any paid plan; prompts and competitors are pooled across brands, so 30 prompts on Growth are shared, not doubled.
Before you commit
- Setup
- Enter a brand, website and category; the founder says setup takes under 5 minutes with nothing to install, and the trend builds from the first daily run.
- Integrations
- Slack alerts and webhooks; CSV and PDF exports and shareable report links. No public API is documented.
- Data and privacy
- It needs no access to your accounts, only brand names, URLs and prompts, which are sent to OpenAI, Google, Anthropic, Perplexity and xAI to run the checks. AnswerScout says it does not use your Service Data to train its own models or to improve third-party AI models. Hosted in the US; server logs are kept 90 days. Which AI tools train on your data?
- Cost at scale
- Watching all five assistants for one brand is $239.99 a month, about $2,880 a year; Pro at $399.99 adds 20 more prompts and two more competitors.
- Limits
- One automated run a day on every plan; trial covers ChatGPT and Gemini only and pauses access when it ends; at most 5 brands per account.
What’s good
- One 0 to 100 score with the four signals behind it shown
- Shows which rivals get recommended instead of you
- Every assistant answers with live web search on
- Slack alerts and webhooks when your score drops
- 5-day trial without a card
What’s not
- Starter and Growth check only ChatGPT and Gemini
- All five assistants start at $239.99 a month
- One run a day across 10 to 50 prompts is a small sample
- No annual pricing, API or published security certification
- Very young, one-founder product
Best for
A founder or one-person marketing team who wants a daily, shareable number for whether AI assistants recommend their brand, without an agency-sized bill.
AnswerScout alternatives
AnswerScout: common questions
- Is AnswerScout worth it?
- AnswerScout is a tidy daily scoreboard for how AI assistants talk about you, but the cheap plan only watches two of the five and the useful tier costs six times as much. We rate it 3.4 out of 5.
- How much does AnswerScout cost?
- 5-day free trial, no card. Starter $39.99/month (10 prompts, ChatGPT and Gemini); Growth $119.99/month (30 prompts, ChatGPT and Gemini); Growth & More $239.99/month (30 prompts, all 5 assistants); Pro $399.99/month (50 prompts, all 5). Extra brands $19.99/month each, up to 5. Annual prices not published.
- What are the downsides of AnswerScout?
- Starter and Growth check only ChatGPT and Gemini; all five assistants start at $239.99 a month; one run a day across 10 to 50 prompts is a small sample; no annual pricing, API or published security certification; very young, one-founder product.
- Who is AnswerScout best for?
- A founder or one-person marketing team who wants a daily, shareable number for whether AI assistants recommend their brand, without an agency-sized bill.
- How much does AnswerScout cost for a team or in production?
- Watching all five assistants for one brand is $239.99 a month, about $2,880 a year; Pro at $399.99 adds 20 more prompts and two more competitors.
- Is AnswerScout safe for company data?
- It needs no access to your accounts, only brand names, URLs and prompts, which are sent to OpenAI, Google, Anthropic, Perplexity and xAI to run the checks. AnswerScout says it does not use your Service Data to train its own models or to improve third-party AI models. Hosted in the US; server logs are kept 90 days.
- What are the best AnswerScout alternatives?
- The closest alternatives we have reviewed are AEO Action.
Answers checked Nov 11, 2026.